Christopher Ward
A British brand with serious Swiss watchmaking credentials
Art Direction | Digital | Print | Advertising
Christopher Ward are a watch retailer selling timepieces direct to the consumer and shipping watches to customers in over 100 countries. They were the first British-based brand in over 50 years to produce an in-house hand-built movement, Calibre SH21.
Working as the Web Manager and an in-house designer, I managed and developed Christopher Ward’s multi-currency e-commerce websites and designed related marketing collateral. Covering a broad spectrum of formats and touchpoints, I designed targeted email campaigns, direct mail, ATL advertising, digital ads, videos, instructional handbooks and exhibition stands.
Targeted promotional and seasonal email campaigns sent to UK and international customers.
ABL print advertisements designed for targeted domestic and international magazines.
