Art Direction | Digital | Print | Advertising
A British brand with serious Swiss watchmaking credentials
Christopher Ward produce British designed, Swiss made watches that are sold direct to customers in over 100 countries. They are the first British-based brand in over 50 years to produce an in-house hand-built movement, Calibre SH21.
Working as Website Manager and in-house designer, I managed and developed Christopher Ward’s multi-currency eCommerce websites and designed related marketing collateral. Covering a broad spectrum of formats and touch points, I produced targeted email campaigns, direct mail, ATL advertising, digital ads, videos, exhibition stands and instructional handbooks.
Targeted promotional and seasonal email campaigns sent to UK and international customers.
Full-page and double-page ABL print ads designed for targeted domestic and international magazines.